Determining the factors that influence the purchase intention of South African consumers towards plant-based alternatives: The case of Fry's
| dc.contributor.author | Ramsuran, Rishen | |
| dc.date.accessioned | 2026-06-02T12:30:19Z | |
| dc.date.issued | 2024 | |
| dc.identifier.uri | https://iiespace.iie.ac.za/handle/123456789/985 | |
| dc.language.iso | en | |
| dc.publisher | The IIE | |
| dc.subject | Marketing | |
| dc.subject | Purchase behaviour | |
| dc.subject | Buying behaviour | |
| dc.subject | Health | |
| dc.subject | Environment | |
| dc.title | Determining the factors that influence the purchase intention of South African consumers towards plant-based alternatives: The case of Fry's | |
| dc.type | Thesis |
